Marketing Automation/Campaign Developer (Japanese Speaking) | Contract

About the Role

We are seeking a Japanese-Speaking Campaign Developer to support the execution of digital marketing campaigns across email marketing, marketing automation platforms, and webinar solutions. This role is responsible for campaign setup, audience segmentation, workflow configuration, email deployment, webinar management, quality assurance, and campaign execution support.

The successful candidate will work closely with regional marketing teams, business stakeholders, and external partners to deliver high-quality campaigns within agreed timelines. In addition to campaign execution responsibilities, this role supports Japan-based stakeholders and Japanese-language marketing activities, requiring the ability to communicate effectively with Japanese-speaking business users and review Japanese-language content.

Key Responsibilities

• Build, test, and deploy email marketing campaigns, automated customer journeys, and marketing workflows across marketing automation platforms.
• Manage end-to-end campaign execution activities, including audience targeting, segmentation, quality assurance, scheduling, deployment, and post-launch validation.
• Review campaign requests and translate marketing requirements into campaign specifications and operational workflows.
• Work closely with internal teams to assess campaign feasibility and ensure successful execution in accordance with business objectives.
• Configure audience segmentation models and campaign targeting criteria using customer and prospect data.
• Develop and test campaign components including emails, landing pages, forms, dynamic content, personalization rules, and tracking mechanisms.
• Perform quality assurance checks to ensure accuracy of campaign content, links, personalization logic, and customer journeys prior to deployment.
• Troubleshoot issues related to campaign execution, email rendering, personalization, URLs, tracking tags, and automation workflows.
• Monitor campaign schedules and delivery timelines, proactively identifying and resolving issues that may impact delivery.
• Build and maintain webinar registration pages, attendee communications, and event assets using ON24 and other webinar platforms.
• Collaborate with webinar owners and stakeholders to gather, review, and implement webinar content and configuration requirements.
• Provide operational support before and during live webinar events, including testing, setup validation, and issue resolution.
• Ensure webinar experiences are delivered according to agreed standards and timelines.
• Maintain project documentation and campaign records to support operational governance and audit requirements.
• Support platform integration activities and data synchronization processes across marketing technology systems.
• Assist in maintaining audience data integrity, campaign configurations, and operational processes.
• Ensure compliance with email marketing regulations, data privacy requirements, and internal governance standards.
• Contribute to process improvement initiatives aimed at improving campaign quality, efficiency, and scalability.

Requirements

• Bachelor's Degree in Marketing, Communications, Business, Information Systems, or a related discipline.
• Minimum 2 to 4 years of experience in marketing operations, campaign management, campaign execution, marketing automation, digital marketing, agency operations, or related functions.
• Experience working with at least one leading marketing automation platform such as Adobe Campaign, Marketo, Eloqua, Salesforce Marketing Cloud, Oracle Responsys, or similar enterprise marketing automation solutions.
• Understanding of email marketing principles, campaign execution processes, and legal compliance requirements.
• Experience configuring audience segments, campaign workflows, personalization, and automated marketing journeys.
• Ability to manage multiple projects and deadlines within a fast-paced environment.
• Excellent organizational, documentation, and prioritization skills.
• Effective verbal and written communication skills with the ability to engage both technical and non-technical stakeholders.
• Fluent Japanese language proficiency (JLPT N1 or equivalent certification) is required as the role supports Japan-based stakeholders, involves reviewing Japanese-language marketing materials, participating in business discussions conducted in Japanese, and ensuring accurate execution of campaigns for Japanese-speaking markets.
• Ability to work collaboratively across regional and global teams.
• Experience with ON24, Marketo, B2B marketing, webinar management, or marketing operations would be good to have.